2021 Lazada 东南亚跨境直播人才大赛

2021 Lazada东南亚跨境直播人才大赛
Lazada东南亚跨境直播人才大赛是面向中国-东盟助力东南亚“蓝海”经济发展的重要交流平台。首届的成功举办吸引了700多名海内外网络达人参与,挖掘与孵化了大量优质跨境直播网红。2021 Lazada东南亚跨境直播人才大赛再次发起主播招募令,快来一键开启你的直播人生,下一个明星就是你!

The 2021 Lazada LazGlobal Livestreaming Contest is an international livestreaming competition and an important platform to boost the development of "Blue Ocean" economy in Southeast Asia. The first Lazada LazGlobal Livestreaming Contest has successfully attracted more than 700 influencers at home and abroad to participate in and has discovered and incubated a large number of high-quality cross-border livestreaming influencers. Now, the 2021 Lazada LazGlobal Livestreaming Contest officially calls for livestreaming hosts to join in, just come to us and start your livestreaming journey. You will be the next star!




Six national competition tracks are available: Vietnam, Thailand, Indonesia, Philippines, Malaysia and Singapore. The host should be able to speak one of the 5 languages: English, Vietnamese, Thai, Indonesian and Malay.

The participating teams are not limited to nationality, region, education background, industry and so on, and are required to abide by the laws and regulations of China and ASEAN countries.

As long as you are talented, love livestreaming, and dare to challenge yourself. Welcome to join us.



Scan the QR code to register before 24:00 on August 8, 2021.

Selected teams will be able to participate in the official professional livestreaming training course of Lazada. During the PK competition, the team should complete three live broadcasts. Professional jury will make selection on the participating teams according to the performance of the livestreaming.


All the participants have access to trendy products and professional guidance in livestreaming. Selected participants will be rewarded with rich prize, certificate and have the opportunity to sign up with the Lazada Cross-border Ecological Innovation Service Center (Nanning) as an official host. Moreover, you will have a chance to work with high quality merchants/brands directly with comprehensive support of the platform, traffic and resources etc. You cannot miss such a wonderful opportunity!